Shares are one of the most highly-weighted metrics in the TikTok algorithm. When your content resonates deeply with your target audience, they’re likelier to tag or send it to their friends, amplifying your reach.
This ripple effect boosts your chances of landing on the coveted For You Page.
Who this is for: All brands & creators
How to implement: When creating content, question if you would share it if it came across your FYP
Most things that I consider share-worthy are just subtle messages to my husband.
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